Reputation: Your Silent Salesperson

Transforming Public Perception into Business Success
Gain More Clients

Public Perception

Your Digital Footprint: Where Perception Meets Reality

In today’s hyperconnected world, your online reputation isn’t just a reflection of your business—it’s the lens through which potential customers view you. Every review, comment, and mention shapes public perception, regardless of its veracity.

Reputation management isn’t just important; it’s critical. In an era where a single negative review can overshadow years of excellent service, proactively managing your online presence isn’t a luxury—it’s a necessity for survival and growth.

If you’ve found your way to our services, you likely recognize the power of public opinion and its impact on your bottom line. Whether you’re looking to polish a tarnished image or fortify an already strong reputation, you’re in the right place. At Backhouse Media, we don’t just manage reputations—we cultivate trust, credibility, and lasting positive impressions that drive business success.

Reputation Management Services

Social Media

We monitor sites like: Facebook, Twitter, Instagram, Pinterest & Yelp to find out what people are saying.

Review Websites

The time to find reviews is not when you notice business slowing. We stay on top of sites like Yelp, Google Reviews, Glassdoor & Indeed.

FLIP THAT REVIEW

We contact negative reviewers and ask “What would have made your experience better?” Resulting in flipping a negative review into a positive one.
Earn Potential Client's Trust & Confidence Easier

Consider this Scenario

Your business has a long history in the community and for years, has provided a comfortable profit for you and your family. Yet, you’ve noticed lately that the phone is ringing less frequently and sales have been on a slow decline.

Finally, you learn from an existing customer that your company has some very negative reviews posted online from customers who are lying about the service they received and another review from a disgruntled employee that you let got a few months ago for under performing.

This scenario could have been mitigated months ago had our company been providing Reputation Management Services.

Reputation Management FAQS

What exactly is reputation management, and why is it important for my business?
Reputation management is the practice of influencing and controlling how your business is perceived online. It’s crucial because in today’s digital age, your online reputation can significantly impact customer trust, sales, and overall business success. A strong reputation can attract new customers and retain existing ones, while a poor reputation can drive them away.
How long does it take to see results from reputation management efforts?
The timeline for seeing results can vary depending on your current online presence and the specific challenges you’re facing. Some improvements may be noticeable within a few weeks, but significant changes to your overall online reputation typically take 3-6 months of consistent effort. Remember, reputation management is an ongoing process, not a one-time fix.
Can negative reviews or comments be removed from the internet?
In most cases, legitimate reviews cannot be removed unless they violate the platform’s terms of service. However, our approach focuses on overwhelming negative content with positive experiences and addressing concerns constructively. We can help you respond to negative feedback professionally and work to generate more positive reviews to improve your overall online image.
How do you handle crisis situations that might damage our reputation?
Our crisis management approach involves quick response, transparent communication, and strategic action. We work with you to assess the situation, develop a response plan, and implement it across relevant platforms. This may include crafting official statements, engaging with affected parties, and monitoring the situation closely to adjust our strategy as needed.
Is reputation management only about managing reviews?
While reviews are a crucial component, reputation management encompasses much more. It includes monitoring and optimizing your presence across all digital platforms, managing your social media profiles, creating positive content, addressing negative mentions, and developing strategies to build and maintain a strong, positive brand image online.
How does reputation management differ for B2B and B2C businesses?
While the core principles remain the same, the strategies and platforms may differ. B2C reputation management often focuses more on consumer review sites and social media, while B2B efforts might emphasize industry publications, LinkedIn presence, and thought leadership content. At BHM, we tailor our approach to suit your specific business model and target audience.

Serious about your web presence?
Let’s create something extraordinary.